How to Blog

*flickr picture

Use Simple Language
Try to avoid using technical jargon.  If you use language that only a segment of the market understands, you will be limiting your audience.   

Get to Your Point Quickly
You only have seconds to capture someone's attention.  People tend to scan quickly when reading on the internet. 

Pictures
As they say, a picture is worth a thousand words.  Insert pictures to add interest.

White Space
Use plenty of white-space so it is easy to read.

Links
Insert links to other pages.
Content Warfare

Read
Read other blogs, magazines, books and anything to keep you thinking to come up with new ideas.  Don't just read, but notice how the writer is writing to get your attention.

Ask and Engage
Ask questions to get others interested and engaged.

Regular Schedule
Keep blogging on a regular schedule.  Use it or lose it.  People will stop visiting if there is no new content.

Blogs Don't Need to be Perfect
Don't worry if your blog is not perfect not everyone is going to be John Steinbeck.

How to Write
Write casually but clear.

Do Something New
Add something new.  Don't blog about the same stuff everyone else is writing about.  Find a different angle or a  completely different topic.

Take Risks
Don't always be safe.  Sometimes just go out on a limb and say something that no one else will.  This will increase your subscribers. 


Conversational
Invite a conversion.  Get people talking about a recent event or a topic of public interest.  Use your imagination and find a reason for them to come back to your blog on a regular basis. 

Voice
Find your voice and use it consistently. 





*Picture found here: http://www.flickr.com/photos/alamodestuff/4351730264/

**Picture found on